Privacy Policy

Last updated: September 9, 2026

Center for Asthma Allergy and Respiratory Disease PLLC (DBA CAARD) ("CAARD," "we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect personal information when you visit this website, contact us, or opt in to receive text messages from us.

What Information Is Collected

We collect personal information that you voluntarily provide to us when you contact us, fill out forms, call, email, or opt in to receive text messages. This includes:

• Contact information such as your first and last name, email address, and phone number.
• Inquiry details related to appointment requests, testing, our pulmonary rehab program, patient forms, or billing questions.
• SMS opt-in data including your phone number, consent record, and the timestamp of your opt-in.
• Website analytics and device information such as IP address, browser type, pages visited, and referring URLs (collected via cookies and similar technologies).

Please do not submit sensitive medical details through our website forms. Clinical information should be shared directly with our office or through our patient portal.

How Data Is Used

We use the information we collect to:

• Respond to your appointment requests, questions, and inquiries.
• Schedule, confirm, and remind you of appointments and testing.
• Send you notifications related to your inquiry or your care with our practice.
• Communicate with you via SMS messages you have opted in to receive.
• Improve our website, services, and overall patient experience.
• Comply with applicable legal and regulatory obligations.

SMS Opt-In Details

By providing your phone number and checking the SMS consent box on our contact form, you agree to receive transactional and informational text messages from Center for Asthma Allergy and Respiratory Disease PLLC (DBA CAARD). These messages may relate to your appointment requests, scheduling, appointment confirmations and reminders, and follow-up regarding your inquiry.

• Message frequency varies based on your interaction with us.
• Message and data rates may apply through your wireless carrier.
• Reply STOP at any time to unsubscribe from text messages.
• Reply HELP for assistance.
• Carriers are not liable for delayed or undelivered messages.
• Consent to receive SMS is not a condition of receiving care or purchasing any goods or services.

Cookie & Tracking Information

Our website may use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior and device. This may include your IP address, browser type, operating system, pages visited, time spent on pages, and referring URLs.

We use this information to analyze website traffic, understand user preferences, improve functionality, and enhance your overall experience. You can adjust your browser settings to refuse or delete cookies; however, some features of our website may not function properly without them.

Data Security Practices

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, use, alteration, or disclosure. This includes secure data storage, encrypted communications where applicable, and access controls.

While we take these precautions, no method of transmission over the internet or electronic storage is completely secure. We cannot guarantee absolute security of your information.

Your Rights

You have the right to:

• Access the personal information we hold about you.
• Correct inaccurate or incomplete information.
• Delete your personal information, subject to legal, medical recordkeeping, and contractual obligations.
• Unsubscribe from SMS messages by replying STOP to any text message at any time.
• Opt out of email communications by following the unsubscribe link in any marketing email.
• Request information about how we process your data.

To exercise any of these rights, please contact us using the information below. Rights relating to your medical records are addressed in our Notice of Privacy Practices.

Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with our legal and medical recordkeeping obligations, resolve disputes, and enforce our agreements. SMS opt-in records are retained as required for compliance purposes.

Children's Privacy

Our website is intended for use by adults. We do not knowingly collect personal information online from children under 13 without verifiable parental consent. Where a parent or legal guardian contacts us about a minor patient, any information provided is handled under this policy and, for clinical information, under our Notice of Privacy Practices. If you believe a child under 13 has submitted information through this website, please contact us immediately so we can remove it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. The "Last updated" date at the top of this page will reflect any changes. We encourage you to review this policy periodically.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Center for Asthma Allergy and Respiratory Disease PLLC (DBA CAARD)
65 Lafayette Rd., Suite 202
North Hampton, NH 03862-2480
Phone: (603) 964-3392
Email: [email protected]